Africa’s Cultural and Creative Sector Defines the New Normal

Despite the challenges of Covid19, the continent’s rich and diverse cultural and creative industries have emerged fighting for survival and facing the greatest challenge to re-define itself, as public performances are restricted and entertainment venues and tourist attractions remain closed.

In 2018 United Cities and Local Governments of Africa launched the African Capitals of Culture during its
flagship event Africities in Marrakech, Morocco. This cultural celebration, being a first on the continent, will
follow a similar model to the well-established European Capitals of Culture, which has been running for over 35
years. The European Capitals of Culture initiative was designed to:

  • Highlight the richness and diversity of cultures in Europe
  • Celebrate the cultural features Europeans share
  • Increase European citizens’ sense of belonging to a common cultural area
  • Foster the contribution of culture to the development of citie

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